Posted by Tennille Roache | Dec 10, 2020
As 2020 closes, and what a year it has been, it is important to embark on disciplined planning for key processes and technology of the firm.
Posted by Tennille Roache | Aug 06, 2020
As someone that has worked in law firm CRM and marketing for many years, it is no surprise that I would author a blog with this title. We all know how important it is to create and maintain our networks – but how is it different in these challenging times?
Posted by Tennille Roache | Nov 05, 2019
With changing dynamics and business models in the legal sector, Key Account Management (KAM) in firms continues to have a central business development objective.
Posted by Tennille Roache | Oct 31, 2019
Do you know if your firm’s key account management programme is genuinely working? The only way to know is by regularly reviewing and reflecting on the programme – and making changes where needed. No plan or programme is ever set in stone or static!
Posted by Tennille Roache | Oct 17, 2019
So, you have structured your key account management programme, carefully qualifying the clients and setting specific objectives for each of them – be that increasing revenue, introducing the firm to new areas of the business, retention, adding value and so on.
Posted by Tennille Roache | Oct 04, 2019
With changing dynamics and business models in the legal sector, key account management in firms continues to have a central business development objective.