Don’t Throw the Baby Out with the Bath Water – There’s Another Way to Facilitate CRM Adoption preview
Fiona Jackson
Tags: InterAction

Posted by | Dec 09, 2019

Often, CRM adoption isn’t a success in firms, not because of the technology system in use, but because users don’t appreciate the value the discipline can provide them. Time and again, I hear about firms wanting to ‘change’ their CRM system. What they need to do is ‘change’ the perception and positioning of the discipline so that it becomes relevant to the organisation.

As an overarching…

Highly Valued 'Prioritised Data Management Queries' Tool Now Available 'Out-of-the-box 'in InterAction Versions 6.2 and 6.3 preview
Mani Nanua
Tags: InterAction

Posted by | Nov 28, 2019

The backbone of any credible CRM solution is its ability to always ensure data accuracy and integrity. In addition to the core functionality used to regularly clean up data, tools that support such activity for specific scenarios are essential – including for compliance with the GDPR and data protection regulations around the world.

Review and Reflect to Keep Your Key Account Management Programme Relevant preview
Tennille Roache
Tags: InterAction

Posted by | Oct 31, 2019

Do you know if your firm’s key account management programme is genuinely working? The only way to know is by regularly reviewing and reflecting on the programme – and making changes where needed. No plan or programme is ever set in stone or static!

Tracking Key Account Management Programme Objectives is Vital preview
Tennille Roache
Tags: InterAction

Posted by | Oct 17, 2019

So, you have structured your key account management programme, carefully qualifying the clients and setting specific objectives for each of them – be that increasing revenue, introducing the firm to new areas of the business, retention, adding value and so on.

A Methodical Approach to Key Account Management Delivers Success preview
Tennille Roache
Tags: InterAction

Posted by | Oct 04, 2019

With changing dynamics and business models in the legal sector, key account management in firms continues to have a central business development objective.

LexisNexis InterAction is Stronger Than It's Ever Been, Says Fiona Jackson preview
Fiona Jackson
Tags: InterAction

Posted by | Sep 12, 2019

The CRM market in the legal sector has seen some significant changes this year. Technology vendors are taking different approaches – from launching new products and expanding into new niches to engaging in M&A activity to strengthen their presence.